UK reality TV shows appear to have been a major factor behind London’s West End ticket sales in 2007 being the highest since records began 20 years ago.
Unknown talents were chosen for lead roles in West End productions of Joseph and His Amazing Technicolor Dreamcoat, Grease and The Sound of Music on reality TV shows like Any Dream Will Do and How Do You Solve a Problem Like Maria?
Partly as a result of this, The Society of London Theatres, the UK equivalent of The League of American Theatres and Producers, reported 13.6 million people attending London theatre in 2007.
While the reality TV shows seem to have brought in a whole new generation of younger theatre-goers, irrespective of this, the West End witnessed a healthy 268 new productions last year grossing £401 million at the box office.
West End production of The Sound of Music starring reality TV show winner Connie Fisher.